{"id":987490979,"date":"2026-02-01T12:37:29","date_gmt":"2026-02-01T17:37:29","guid":{"rendered":"https:\/\/www.fideleauposte.com\/?p=987490979"},"modified":"2026-08-27T14:48:34","modified_gmt":"2026-08-27T18:48:34","slug":"le-rwandais-bruce-melodie","status":"publish","type":"post","link":"https:\/\/fideleauposte.com\/en\/le-rwandais-bruce-melodie\/","title":{"rendered":"LE RWANDAIS BRUCE MELODIE"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb min_height=\u00a0\u00bb429.8px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb1px||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbArial||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb min_height=\u00a0\u00bb434.8px\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<p>Bruce Melodie est n\u00e9 il y a 27 ans dans le district de Kicukiro, au Rwanda, o\u00f9 il a grandi et fait ses \u00e9tudes. Il est le deuxi\u00e8me d&rsquo;une famille de quatre enfants.<\/p>\n<p>Bruce fait remonter son parcours musical \u00e0 son adolescence. Enfant de ch\u0153ur passionn\u00e9 dans son \u00e9glise, il remercie sa m\u00e8re, aujourd&rsquo;hui disparue, de l&rsquo;avoir encourag\u00e9 \u00e0 rejoindre la chorale, o\u00f9 il ressentait profond\u00e9ment l&rsquo;accomplissement de sa vocation musicale. Tr\u00e8s vite, il d\u00e9cide de se professionnaliser et, en 2010, sort Tubivemo, l&rsquo;un de ses titres les plus populaires, extrait de l&rsquo;album \u00abNdumiwe\u00bb paru en 2013. Il parvient \u00e0 se faire une place dans l&rsquo;industrie musicale, certes timidement, mais sans jamais se d\u00e9courager. L&rsquo;ann\u00e9e 2013 est cruciale pour lui, car c&rsquo;est durant cette p\u00e9riode qu&rsquo;il lutte pour percer aupr\u00e8s du grand public. En 2014, il \u00e9tait devenu une c\u00e9l\u00e9brit\u00e9 et, fort de ce statut, il devait r\u00e9pondre \u00e0 la pression de produire une musique toujours plus aboutie. C&rsquo;est ainsi qu&rsquo;il a sorti l&rsquo;album \u00abNtudize\u00bb sous le label Super Level Music. Depuis, il a collabor\u00e9 avec de grands artistes d&rsquo;Ouganda, du Kenya et d&rsquo;ailleurs. Il a notamment collabor\u00e9 avec le rappeur kenyan Khaligraph Jones et l&rsquo;Ougandaise Sheebah Jay-C. Ces derni\u00e8res ann\u00e9es, sa musique a connu un succ\u00e8s fulgurant: la plupart de ses titres d\u00e9passent le million de vues sur YouTube et b\u00e9n\u00e9ficient d&rsquo;une forte diffusion sur les ondes rwandaises et est-africaines.  <a href=\"https:\/\/unique4des.com\/wp\/\" target=\"_blank\">unique4des.com<\/a><\/p>\n<p>La superstar Bruce Itahiwacu, alias Bruce Melodie, devient le tout premier musicien local \u00e0 gagner 1 milliard de francs rwandais en tant qu&rsquo;ambassadeur de marque.Melodie a conclu un accord lucratif avec Food Bundles Ltd, une entreprise sp\u00e9cialis\u00e9e dans l&rsquo;achat et la vente de produits agricoles en ligne. Cet accord fait suite \u00e0 son immense popularit\u00e9, acquise gr\u00e2ce \u00e0 la production de tubes \u00e0 travers le pays pendant des ann\u00e9es, et \u00e0 la signature d&rsquo;un contrat avec M. Lee, un manager r\u00e9gional exp\u00e9riment\u00e9 dot\u00e9 de comp\u00e9tences en n\u00e9gociation lui permettant d&rsquo;obtenir de tels ch\u00e8ques importants de la part d&rsquo;entreprises. Avant de rencontrer son nouveau manager, Bruce Melodie travaillait dur \u00e0 travers ses performances et avait r\u00e9ussi \u00e0 signer des contrats publicitaires valant des millions avec des soci\u00e9t\u00e9s de t\u00e9l\u00e9communications, mais en quelques mois seulement apr\u00e8s avoir engag\u00e9 un manager, le chanteur a r\u00e9ussi \u00e0 signer des contrats commerciaux lucratifs, dont la publicit\u00e9 pour la Kigali Arena d&rsquo;une valeur de 150 millions. Le fait qu&rsquo;un artiste local signe un contrat aussi mirobolant pour promouvoir un produit a toujours \u00e9t\u00e9 un myst\u00e8re dans le monde du spectacle. Mais en signant le contrat, Bruce Melodie a r\u00e9v\u00e9l\u00e9 qu&rsquo;il s&rsquo;agissait bien d&rsquo;argent r\u00e9el.<\/p>\n<p>\u00ab Laissez tomber les rumeurs qui circulent selon lesquelles je ne pourrais pas signer un tel contrat. C&rsquo;est un vrai contrat avec de l&rsquo;argent r\u00e9el et je suis pr\u00eat \u00e0 le gagner en travaillant dur avec Food Bundles \u00bb, d\u00e9clare Bruce Melodie. Selon Food Bundles, le contrat de 2 ans avec Bruce Melodie permettra \u00e0 Food Bundles de passer de 3 000 000 agriculteurs \u00e0 300 000, avec pour objectif d&rsquo;enr\u00f4ler 10 000 nouveaux agriculteurs par jour.S&rsquo;adressant \u00e0 la presse, le directeur de Food Bundles, Diescore Skikama, a d\u00e9clar\u00e9 que Bruce Melodie \u00e9tait l&rsquo;artiste id\u00e9al pour atteindre leur objectif. \u00ab Nous avons choisi Bruce Melodie parce qu\u2019il correspond \u00e0 notre objectif et nous sommes convaincus qu\u2019il permettra \u00e0 Food Bundles de franchir un nouveau cap \u00bb, a-t-il d\u00e9clar\u00e9. L&rsquo;accord n&rsquo;a pas \u00e9t\u00e9 conclu du jour au lendemain, comme on pourrait le penser, mais il a fallu six mois aux deux parties pour parvenir \u00e0 un accord.Auparavant, les artistes bl\u00e2maient les entreprises pour les maigres r\u00e9mun\u00e9rations qu&rsquo;elles leur versaient, mais cette nouvelle vague montre clairement que les travailleurs acharn\u00e9s seront toujours grassement pay\u00e9s.  <a href=\"https:\/\/ddotson.com\/\" target=\"_blank\">ddotson.com<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||-51px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_comments _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_comments][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bruce Melodie est n\u00e9 il y a 27 ans dans le district de Kicukiro, au Rwanda, o\u00f9 il a grandi et fait ses \u00e9tudes. Il est le deuxi\u00e8me d&rsquo;une famille de quatre enfants. Bruce fait remonter son parcours musical \u00e0 son adolescence. Enfant de ch\u0153ur passionn\u00e9 dans son \u00e9glise, il remercie sa m\u00e8re, aujourd&rsquo;hui disparue, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":987490983,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[32],"tags":[],"class_list":["post-987490979","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entrevue"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LE RWANDAIS BRUCE MELODIE - Fid\u00e8le au poste<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fideleauposte.com\/en\/le-rwandais-bruce-melodie\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LE RWANDAIS BRUCE MELODIE - Fid\u00e8le au poste\" \/>\n<meta property=\"og:description\" content=\"Bruce Melodie est n\u00e9 il y a 27 ans dans le district de Kicukiro, au Rwanda, o\u00f9 il a grandi et fait ses \u00e9tudes. Il est le deuxi\u00e8me d&#039;une famille de quatre enfants. Bruce fait remonter son parcours musical \u00e0 son adolescence. Enfant de ch\u0153ur passionn\u00e9 dans son \u00e9glise, il remercie sa m\u00e8re, aujourd&#039;hui disparue, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fideleauposte.com\/en\/le-rwandais-bruce-melodie\/\" \/>\n<meta property=\"og:site_name\" content=\"Fid\u00e8le au poste\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-01T17:37:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-27T18:48:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pascal Thibeault\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pascal Thibeault\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/\",\"url\":\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/\",\"name\":\"LE RWANDAIS BRUCE MELODIE - Fid\u00e8le au poste\",\"isPartOf\":{\"@id\":\"\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg\",\"datePublished\":\"2026-02-01T17:37:29+00:00\",\"dateModified\":\"2026-08-27T18:48:34+00:00\",\"author\":{\"@id\":\"\/#\/schema\/person\/1851c6028b01cfe6999de44ff42c9078\"},\"breadcrumb\":{\"@id\":\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#primaryimage\",\"url\":\"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg\",\"contentUrl\":\"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg\",\"width\":960,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/fideleauposte.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LE RWANDAIS BRUCE MELODIE\"}]},{\"@type\":\"WebSite\",\"@id\":\"\/#website\",\"url\":\"\/\",\"name\":\"Fid\u00e8le au poste\",\"description\":\"Radio 100% Web\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"},{\"@type\":\"Person\",\"@id\":\"\/#\/schema\/person\/1851c6028b01cfe6999de44ff42c9078\",\"name\":\"Pascal Thibeault\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/074123e1d824c7c00fea43d212e00934c6fb3766895742fa60255c7f3e3811aa?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/074123e1d824c7c00fea43d212e00934c6fb3766895742fa60255c7f3e3811aa?s=96&d=mm&r=g\",\"caption\":\"Pascal Thibeault\"},\"url\":\"https:\/\/fideleauposte.com\/en\/author\/novasites\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LE RWANDAIS BRUCE MELODIE - Fid\u00e8le au poste","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fideleauposte.com\/en\/le-rwandais-bruce-melodie\/","og_locale":"en_US","og_type":"article","og_title":"LE RWANDAIS BRUCE MELODIE - Fid\u00e8le au poste","og_description":"Bruce Melodie est n\u00e9 il y a 27 ans dans le district de Kicukiro, au Rwanda, o\u00f9 il a grandi et fait ses \u00e9tudes. Il est le deuxi\u00e8me d'une famille de quatre enfants. Bruce fait remonter son parcours musical \u00e0 son adolescence. Enfant de ch\u0153ur passionn\u00e9 dans son \u00e9glise, il remercie sa m\u00e8re, aujourd'hui disparue, [&hellip;]","og_url":"https:\/\/fideleauposte.com\/en\/le-rwandais-bruce-melodie\/","og_site_name":"Fid\u00e8le au poste","article_published_time":"2026-02-01T17:37:29+00:00","article_modified_time":"2026-08-27T18:48:34+00:00","og_image":[{"width":960,"height":720,"url":"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg","type":"image\/jpeg"}],"author":"Pascal Thibeault","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Pascal Thibeault","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/","url":"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/","name":"LE RWANDAIS BRUCE MELODIE - Fid\u00e8le au poste","isPartOf":{"@id":"\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#primaryimage"},"image":{"@id":"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#primaryimage"},"thumbnailUrl":"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg","datePublished":"2026-02-01T17:37:29+00:00","dateModified":"2026-08-27T18:48:34+00:00","author":{"@id":"\/#\/schema\/person\/1851c6028b01cfe6999de44ff42c9078"},"breadcrumb":{"@id":"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/"]}]},{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#primaryimage","url":"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg","contentUrl":"https:\/\/fideleauposte.com\/wp-content\/uploads\/2026\/02\/BRUCE-MELODIE-3.jpg","width":960,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/fideleauposte.com\/le-rwandais-bruce-melodie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/fideleauposte.com\/"},{"@type":"ListItem","position":2,"name":"LE RWANDAIS BRUCE MELODIE"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"Fid\u00e8le au poste","description":"Radio 100% Web","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"},{"@type":"Person","@id":"\/#\/schema\/person\/1851c6028b01cfe6999de44ff42c9078","name":"Pascal Thibeault","image":{"@type":"ImageObject","inLanguage":"en-CA","@id":"\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/074123e1d824c7c00fea43d212e00934c6fb3766895742fa60255c7f3e3811aa?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/074123e1d824c7c00fea43d212e00934c6fb3766895742fa60255c7f3e3811aa?s=96&d=mm&r=g","caption":"Pascal Thibeault"},"url":"https:\/\/fideleauposte.com\/en\/author\/novasites\/"}]}},"_links":{"self":[{"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/posts\/987490979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/comments?post=987490979"}],"version-history":[{"count":1,"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/posts\/987490979\/revisions"}],"predecessor-version":[{"id":987491419,"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/posts\/987490979\/revisions\/987491419"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/media\/987490983"}],"wp:attachment":[{"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/media?parent=987490979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/categories?post=987490979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fideleauposte.com\/en\/wp-json\/wp\/v2\/tags?post=987490979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}